Inequalities of Platform Publishing

The Promise and Peril of Self-Publishing in the Digital Book Era

Uncovering race, gender, and sexual biases in popular self-publishing platforms

The average reader need not go far in a bookstore before, knowingly or not, they encounter authors who started their careers by self-publishing prior to achieving commercial success. Examples include Margaret Atwood, Andy Weir, Colleen Hoover, Anna Todd, E. L. James, Scarlett St. Clair, and many more. Such stories of self-made writers are compelling and seem more attainable to others with the accessibility of modern publishing platforms such as Amazon, Apple, Google, Kobo, Wattpad, Webtoon, Radish, Inkitt, Qidian, Tapas, and Swoon Reads. However, as Claire Parnell uncovers in her examination of the two most popular – Amazon and Wattpad – these services in fact perpetuate systemic racial, gender, and sexual bias against authors of color and queer authors through their technologi